Det var under våren 2020 som Porsche meddelade att både Boxter och Cayman (718) skulle elektrifieras och at den nuvarande generationen skulle bli den sista med bensinmotor. Nu står det klart att det inte blir fallet. Porsche har ändrat sig igen och lagt om sina strategiska beslut inför framtiden. Där i ligger vidare utveckling av deras ikoniska boxersexa som även kommer att finnas inuti kommande 718-generationen. Detta eftersom efterfrågan på deras elbilar krymp rejält, något som ledde till att man för en dryg vecka sen meddelade att den kommande Cullinan-rivalen och stora lyx-SUV:en inte längre blir en elbil utan en bensindriven historia med eller utan hybridhjälp.
VD Dr. Oliver Blume:
"Today we have set the final steps in the realignment of our product strategy. We are currently experiencing massive changes within the automotive environment. That's why we're realigning Porsche across the board. In doing so, we want to meet new market realities and changing customer demands."
Road & Track Magazine: "What's the reason for all of these changes? Porsche's statement says it's the "company's response to the significant slower growth of the demand for exclusive battery-electric vehicles." Porsche CEO Dr. Oliver Blume added that "this increases our flexibility and strengthens our position in a currently highly volatile environment," and that "we want to meet the entire range of customer requirements." With Porsche announcing profits expected to come in at just 2% this fiscal year, rather than the 5-7% the brand previously expected, it seems the automaker is pulling whatever levers necessary to keep buyers who may not be keen to go EV just yet intrigued."