Förra månaden utannonserade Ubisoft att de med ett Just Dance-event skulle donera pengar till Alzheimers-forskning, och nu meddelar de att £60 000 (runt 750 000 kronor) har skänkts till Alzheimer's Research UK. Målet var på £30 000, och det nåddes på mindre än en vecka, där Ubisoft gav £1 varje gång någon poaste en video från spelet med hastagen #JustDanceMemories. Lynne Wadsworth var inblandad i kampanjen och säger:
"I'm so honoured to have been a part of this campaign with Ubisoft and Alzheimer's Research UK, especially as dance means so much to my mam. I'm ecstatic that it's raised so much for dementia research. The campaign has also given my family a huge boost when we needed it most. I'd like to say thank you from the bottom of my heart to everyone who has shown their support. We will put an end to dementia."
Mark Slaughter, Ubisofts brittiska marknadschef, kommenterar också:
"We have been thrilled to see so many people get involved with the Just Dance Memories campaign, and are so grateful to everyone that participated. The support has been fantastic, and the funds raised will go to such an important cause."
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