Svenska Dice kommande Battlefield 1 kommer att släppas den 21:a oktober till PC, Playstation 4 och Xbox One. Trots detta marknadsförs det i stort sett endast som ett Xbox One-spel ust nu (åtminstone i USA). Något som har med en "marketing deal" mellan EA och Microsoft att göra. Under EA Investor Day i måndags pratade utgivarens VD lite om hur de ser på detta och om de räds det faktum att det kanske kommer att kunna skrämma bort Playstation 4-spelarna då det konsolkrigas för fulla muggar just nu.
EA CEO Andrew Wilson:
"This is a game for PlayStation as much as it is for Xbox as much as it is for PC. I don't seem any limiters to our ability reach a really broad audience of gamers across the whole shooter spectrum. Our console partners want to stand right next to the biggest and best games in the industry. Typically, what we see is that just aids awareness. It aids awareness whether you're a PC gamer or an Xbox gamer or a Playstation gamer. Microsoft and Sony secure these co-marketing deals because they believe it will drive "disproportionate awareness around the game as it relates to their particular console."
