Wednesday har snabbt blivit Netflix näst mest populära engelskspråkiga serie och i kölvattnet av de massiva framgångarna överväger nu streamingtjänsten en andra säsong. I en intervju med Variety berättar Netflix-chefen Peter Friedlander nu om hur Wednesday kommit att bli ett fenomen och hur ingen internt var förberedd för det. Huruvida uppföljaren kommer få grönt ljus eller inte är dock något han valde att inte kommentera på.
"I have nothing to confirm at this time. I am optimistic about Wednesday. We'll leave it at that. Weirdly, because it feels different, but we're just two weeks into the launch of Wednesday. So we're still really at the beginning of this cultural phenomenon. And there's a lot to absorb and learn about it. It's striking how quick something like this can explode on Netflix, and there is a lot you want to hear back from fans and audiences. It's not just (the dance scene), it's people dressing up and buying makeup and wanting to look like Wednesday Addams."
"The resurgence, for me, it's something that's been in the culture for a long time — but never this pronounced. It's something that we want to study and understand why this is such a phenomenon. And I think so much of it is Jenna Ortega's extraordinary performance at the center. But that supporting cast, across the board, are legends: Gwendoline Christie, Catherine Zeta-Jones, Luis Guzmán, and Christina Ricci! The marketing approach to Wednesday was sizzling. Whether it was the billboards that say, 'Honk if you're dead inside,' or you're at the airport and you saw those TSA messages inside the bucket, it was everywhere and they really contributed to making it such a hit."
Friedlander sa även att han älskade hur otroligt stort Wednesday blivit på sociala media och hur den typen av engagemang från tittarna är vad som driver honom.
Tror du att Netflix kommer producera fler säsonger av Wednesday och vad hoppas du i så fall på att de kommer fokusera på och handla om?
Hokus pokus filiokus!