En gång i tiden dominerade Microsoft med sina egna spel, bombastiska och omtyckta titlar avlöste varandra, något som Nintendo (såklart) alltid varit bra på men något Sony tog efter och briljerade i. Microsofts egna spelutveckling har vacklat lite de senaste åren, men det är någonting som Xbox-bossen Phil Spencer tänker ändra på.
"I think quality of first party is very important," berättar Spencer för Kotaku. "We did reach a time in our first party where the number of games and studios that we actually had and were investing in put a lot of pressure on everything that we were doing. And it became more difficult to manage a portfolio when you kind of needed everything at any point to hit the date that it had picked three years ahead of time at the very high level of quality."
"The support that we're getting now and we've had over the last couple of years has allowed us to invest in our first party, adding eight new studios and really create room for us to focus on quality."
"I think what I see now with Matt Booty running first party and the number of studios that we have and the number of games in development is; I don't feel that I need to announce things at a wrong time in order to win some rating system somewhere."
"I feel like I can give teams the time they need in order to get the right creative positions in place so they're building the game that they want to build. And when things require more time, we can afford to make sure that we're giving things the right amount of time."
Kort sagt, visst låter det ganska lovande för framtiden?